We trace back the adidas Samba history from its origins in 1950 to its latest adaptations seven decades later.Įvery great brand has a handful of classic designs that it will forever be associated with. With roots in football, the sneaker has transcended the beautiful game thanks to its classic styling and cultural importance over the years. If you can find them, you should get (and wear) them.Turning 70 years old in 2020, the Samba is the longest running adidas shoe in existence. This results in a tense dynamic between those in the know and not, as evidenced by the above TikTok, but don't let anyone gate-keep Sambas, not even fútbol players. Now, long-time Samba fans and recent converts are competing for the same stock. I've been meaning to cop another white pair." "It’s a shoe our parents rocked, and shoes we always had as a kid. "They’re cool," Chris says of the buzzy collabs, but he still likes the look of the original the most. She isn't the target market, per se, but she's familiar with Sporty & Rich and liked the look of Oberg's exclusive version, which is tan, white and Kelly green. While you can't impress everyone, she's someone who rarely wears sneakers as is - just the most straightforward designs for her workout classes and nothing more. My fiancée, who caught the rest of my mental recap when I returned home, nodded her head. To see Sambas in such abundance implies the long-standing sneaker is already recirculating through tertiary markets, of which Pittsburgh is one. This city, I thought, has its own unique style - see: sports jerseys and '90s-wash denim - but one that's far from being either on the forefront of fashion or a place where fashion folks draw influence. I glanced up from my phone at several pairs I could see from my corner of one of Pittsburgh's most popular coffee shops. Reaching Tertiary Marketsĭays later, I was filling him in on the sneaker's roller coaster calendar year, via text, as I scrolled through the limited-edition collabs. Were they suddenly worth the $500 someone paid for them in 2022? No, but he was more willing than ever to try them again, despite their connotations to tryouts and line drills. "The white Sambas do go hard." As someone who had previously worn them without thought, to soccer practice and to pick-up soccer games, he suddenly saw them in a new light. Stunned by my sudden obsession, both were hesitant to hand out compliments. Here is one of the many ways I styled my Sambas. But they'd completely written me off, a non-soccer player, as someone who'd wear, let alone like, Sambas. John wears a pair of black Samba OG sneakers, the version with the shorter tongue, all the time - to the gym, to pick up a quick dinner and to the occasional bar, especially if soccer is on. So, how can a buzzy sneaker get even buzzier, you ask? Even though it seems like the fashion elite is slowly moving on, everyone else is catching up, meaning Sambas still have plenty of shoppers left to convert - including plenty of folks that wore Sambas some 10, 15 or even 20 years ago and are long overdue for a fresh pair.Īmong those are my childhood best friends, and two true soccer fanatics, Chris and John. But the hits keep coming, if you will, with more limited-edition Sambas on the horizon. The affordable everyman indoor soccer suddenly shoe suddenly switched up - it went high fashion, thanks in no small part to designer renditions by Grace Wales Bonner, Pharrell and Sporty and Rich founder Emily Oberg.
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